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Friday, Jan 30, 2004
was that wrong?
CBS News: "Individually we may feel okay about our network, but the cumulative effect for viewers with 24-hour cable coverage is -- it may have been overplayed and, in fact, a disservice to Dean and the viewers."
-- Andrew Heyward, President - CBS News
ABC News: "It's always a danger that we'll use good video too much."
-- David Westin, President - ABC News
CNN: "We've all been wrestling with this. If we had it to do over again, we'd probably pull ourselves back."
-- Princell Hair, General Manager - CNN
Fox News: "It got overplayed a bit, and the public clearly thought that, too, and kept him alive for another round."
-- Roger Ailes, Chairman and CEO - Fox News
Thursday, Jan 29, 2004
trained bares
“About all we interview any more are professional talkers,” says Bob Schieffer, who tries to squeeze informational tidbits from those talkers every Sunday on CBS’s Face the Nation. The professional part, of course, stems from who his guests are, mainly public officials. But it also flows from the teachings of media trainers, a branch of public relations that originated at J. Walter Thompson in the mid-1970s. Media training was largely a dual response to the tough questioning of Mike Wallace and others on 60 Minutes and the needs of the new business-media outlets that called for a constant stream of corporate executives to chat on the air. Soon other p.r. firms established media training practices, sensing a lucrative sideline in coaching people to handle tough questions."