Joe Coffman is a modern Texan. This means that Mary Sue is a pretty, loving and understanding wife, that his sons Bobby, 6, and Larry, 4, are healthy and happy, that his business is successful (four other branches in Austin, San Antonio, Lubbock and Amarillo), that his ranch-type home is comfortable, with all of the built-ins manufacturers sell these days, that he has a 1963 Oldsmobile Starfire and a 1962 Impala (both convertibles), that his close friends are mostly the ones he grew up with or knew in high school and college. Being a modern Texan also means that Joe Coffman might not recognize a cow pony if it were tied on a leash in his backyard, that he despises Stetson hats, that he likes cashmere sport coats, pin-collar shirts, Las Vegas, playing golf at Colonial Country Club, Barbra Streisand ("Think she can't sing?"), good food, good booze, Barry Goldwater and, more than anything else, the Texas Longhorns. And does he like those Longhorns!